Fashion Trends: A Reflection of Our Times

Read Text B, and then answer Question 1(f) on the question paper.
Fashion Trends: A Reflection of Our Times
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Fashion is an ever-evolving industry that reflects the culture, values, and trends of society. In recent years, we have witnessed a significant shift in fashion trends, particularly in South East Asia. The rise of social media has played a crucial role in shaping these trends, allowing influencers and celebrities to dictate what is considered stylish.
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One prominent trend is the resurgence of traditional clothing, which is being modernised to appeal to younger generations. Designers are incorporating traditional fabrics and patterns into contemporary designs, creating a unique blend of old and new. This movement not only promotes cultural heritage but also encourages sustainability by reducing reliance on fast fashion.
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Moreover, streetwear has gained immense popularity, especially among the youth. Brands are embracing a more casual and comfortable aesthetic, with oversized shirts, joggers, and sneakers dominating the scene. This trend reflects a shift in lifestyle, where comfort takes precedence over formal attire. The influence of hip-hop culture and urban lifestyle is evident in this fashion choice, making it relatable and accessible.
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Another significant trend is the focus on sustainability and ethical fashion. Consumers are becoming increasingly aware of the environmental impact of their clothing choices. As a result, many brands are adopting eco-friendly practices, such as using organic materials and promoting fair trade. This shift is encouraging a more conscious approach to fashion, where individuals consider the origins of their clothes and the implications of their purchases.
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Social media platforms like Instagram and TikTok have also transformed the way trends emerge and spread. Users can easily share their outfits, creating a ripple effect that influences others. Hashtags like #OOTD (Outfit of the Day) and #FashionInspo have made it easier for people to discover new styles and trends. This instant access to fashion inspiration has made trends more dynamic and fast-paced than ever before.
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Furthermore, the pandemic has reshaped fashion trends, with a noticeable shift towards loungewear and home-based styles. As people spent more time at home, comfort became key. Brands responded by launching collections focused on relaxed fits and soft fabrics, catering to the new normal. This trend highlights the adaptability of the fashion industry in response to changing circumstances.
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In conclusion, fashion trends are a reflection of societal changes, influenced by culture, technology, and current events. As we navigate this ever-changing landscape, it is essential to embrace both innovation and tradition. The fusion of old and new, along with a focus on sustainability, will undoubtedly shape the future of fashion in South East Asia and beyond.

Question 1(f)

According to Text B, summarise the key fashion trends in South East Asia and their influences.
You must use continuous writing (not note form) and use your own words as far as possible.
Your summary should not be more than 120 words.
Up to 10 marks are available for the content of your answer and up to 5 marks for the quality of your writing.